Business Model Generation: A Handbook for Visionaries Game Changers and Challengers



Product details

  • ASIN : 0470876417
  • Language : English
  • ISBN-10 : 9780470876411
  • ISBN-13 : 978-0470876411


Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers, by Alexander Osterwalder and Yves Pigneur, John Wiley and Sons (2010)

A guide for visionaries, innovators, and challengers looking to create tomorrow’s businesses by designing them to challenge antiquated business paradigms is called Business Model Generation. Your company requires business model generation if it has to adjust to harsh new realities but does not yet have a plan that will put it ahead of the competition.

The book, which was co-written by 470 “Business Model Canvas” practitioners from 45 countries, has a stunning, highly visual, four-color design that makes it simple to use potent strategic concepts and techniques inside your company. Based on ideas from top business thinkers, it clarifies the most prevalent Business Model trends and assists you in reinterpreting them for your particular situation. You’ll discover how to methodically comprehend, create, and execute a revolutionary business plan—or dissect and update an existing one. You’ll get a much better understanding of your partners, customers, revenue streams, expenses, and core value offer along the way.

Using cutting-edge innovation approaches, Business Model Generation is used by top global consultancies and corporations such as 3M, Ericsson, Capgemini, Deloitte, and others. It is intended for action takers who are prepared to give up on antiquated ideas and adopt fresh approaches to creating value, including CEOs, consultants, business owners, and leaders in all kinds of organizations. You are part of “the business model generation!” if you’re willing to alter the rules.

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